Phone showing Voice America Radio's The Leader's Edge episode with Jeff C. West
Four books by Jeff C. West: The Unexpected Tour Guide, Streetwise to Saleswise, The Hidden Heist, and Said the Lady with the Blue Hair

Media and Press Resources for Jeff C. West, FusionPoints™, and All Books.

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Follow Jeff: Stories and Sales Wisdom

Follow Jeff: Stories and Sales Wisdom

Studio microphone and headphones

Why does your audience subscribe to your podcast, live show, or news publication?

To improve their sales results?

To become a better leader?

To build a better life and business?

Because your show is entertaining?

Because the love to read great books?

Jeff C. West can help you bring value to your audience.

Podcast microphone on a desk beside a keyboard

Comments From Other Hosts

Bob Burg

“As a student of sales for 35+ years who has read hundreds of books on this topic, I consider Jeff West to be my *Go-To* sales expert. Not to mention his appearance on my podcast was one of my most popular episodes. He is a combination of hard-hitting, take-to-the-bank sales wisdom combined with a folksy humor that engages the audience as have few I’ve ever known. If you have the opportunity for Jeff to be your guest…grab it! You’ll be glad you did!”

Bob Burgcoauthor of "The Go-Giver" and author of "Endless Referrals" and host of "The Go-Giver Podcast with Bob Burg"
Joe Zeman

“It was a true pleasure having Jeff on our podcast sharing his knowledge and expertise in sales. He has made a difference in so many people lives and sales careers and will help our audience understand sales better. Thank you!“

Joe ZemanCofounder, "Ask Valor Masterminds Podcast"
Robert C. Peterson

“Jeff appeared on my podcast and shared a masterclass in sales. His down to earth conversation helps people see how to sell without being salesy. He is a sales professional who wants to equip others to uphold a higher standard in selling. Jeff is a master salesman who cares about people. If you need sales support or training, Jeff is your man.”

Robert C. PetersonAuthor, Podcaster, Entrepreneur Coach and host of the "Add Value 2 Entrepreneurs Podcast"
Jeff Shore

“Jeff West is a very sharp sales thinker, one of the brightest minds in the sales world today. His appearance on my podcast brought fresh and interesting insights. Our listeners loved it.”

Jeff ShorePresident, Shore Consulting and host of "The Buyer's Mind With Jeff Shore"
Harjeet Rathour

“It was an honor to have Jeff West as a special guest on Chai Time with Realtor® Jeet! Jeff is THE sales expert. The valued gems Jeff has to offer will stratospherically improve your business and relationships you build within your business. He is a delight to have on any show. He just makes the camera shine brighter with his infectious laugh and wonderful smile! Along with the amount of fun it was to have Jeff twice on my show, the wisdom he shared was of immense value! I consider myself super blessed to have a person of Jeff’s caliber on Chai Time!

Harjeet RathourHost, Realtor®, Real Estate Mentor and Host of Chai Time with Realtor® Jeet
Kim Thompson-Pinder

“Jeff West was an amazing guest on the Author To Authority podcast. His insights into how the inner things going on can hinder our outer results and what we can do about it was beneficial to my audience of entrepreneurs. I highly recommend him as a podcast guest.”

Kim Thompson-PinderThe Extraordinary Word Ninja, Chief Visionary Officer of RTI Publishing and host of the "Author To Authority Podcast"
Phil Gerbyshak

“Jeff West was a terrific guest. He came prepared, he adapted his insights to fit my audience and my format, and he was very responsive. I haven’t found many guests as quick on their feet as Jeff, and I enjoyed our time together very well.”

Phil GerbyshakHost, "The Sales Leadership Show," soon to be rebranded as "The Happy AF Show"
Bill Ellis

“Jeff’s approach to business – to life – is to always be aware of what’s important to those he interacts with. Whether in a professional sense or on a personal basis, West, seeks to add value to others, while remaining true to his own principals and goals.”

Bill EllisBrand Architect and Host of the "What's the Point? Podcast"
Joey C. Vitale

“Jeff was a fantastic guest to have on my live show! He’s an absolute joy to interview because he’s so approachable and down-to-earth, and at the same time I know my audience valued his golden nuggets of wisdom as well. 10/10 would recommend as a guest expert!”

Joey C. VitaleFounder and CEO, Host of "The Business Growth Advantage With Joey C. Vitale"
Donn King

“It was a great honor and pleasure having Jeff West as a guest on my podcast, The Alignment Show. Ours is a conversational format, and although I gave Jeff some idea of the type of questions we might explore, our conversation had all the life and energy of genuine conversation—because it was! Great responses, ease of flow, and sharp observations. Hands down, I would recommend Jeff as a guest on any of his topics! He is dedicated to serving.”

Donn KingHost, Donnell King, The Confidence Cultivator—Speaker, Writer, Professor, and host of "The Alignment Show"
Doug Crowe

“I’ve been fortunate enough to cross paths with dozens of CEO’s and other ultra successful people. Most of them were pleasant enough…. But Jeff? Meeting him was like reconnecting with a long-lost friend. What makes Jeff so incredibly unique is this uncanny blend of home-spun charisma with a foundation of classy, executive bedrock. He’s a rare and talented individual who I would trust with my livelihood, my passwords… even my reputation. Jeff West is a gem… a life-long person I can count on to give ideas that make money, support if things go wrong and honest advice…even if it hurts. If you are fortunate enough to work with him, consider yourself extremely lucky.“

Doug CroweFounder, "The Author Your Brand Show"
Jennie Bellinger

“Jeff West and his co-author, Lisa Wilber, appeared on my podcast to talk direct sales and network marketing (the topic of their book). Jeff was not only informative, but fun and engaging! My audience loved the episode (it has rated very well on podcast apps that allow individual episode ratings). Jeff also heavily promoted his appearance on the episode before and after the show went live. He remained engaged with the podcast social media page, helping to boost the posts we did about his episode, and even a few others that he found interesting! I would HIGHLY recommend Jeff as a guest on your show, but only if you like someone who makes business, sales, and relationship FUN. In fact, I plan to invite him back again!”

Jennie Bellingerhost and executive producer of the Badass Direct Sales Mastery podcast
Jeff C. West headshot in front of library bookshelves

BIOGRAPHY

Jeff C. West, acclaimed author of business parables such as The Unexpected Tour Guide, Said the Lady with the Blue Hair (coauthored with Lisa M. Wilber), and Streetwise to Saleswise (coauthored with Bob Burg), has turned storytelling into a tool for professional and personal growth. These works have collectively earned six distinguished awards, much to Jeff’s delight—and, perhaps, to the amazement of his former college English professors…

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Books Authored and Coauthored by Jeff C West

The Hidden Heist book cover by Bill Cates and Jeff C. West

Latest Release

Streetwise to Saleswise book cover by Jeff C. West and Bob Burg
  • Gold Medal Winner from The Axiom Business Book awards
  • Finalist from The American Bookfest Awards
2015 Axiom Business Book Awards bronze medalist, business fable category: The Unexpected Tour Guide Said the Lady with the Blue Hair: 2023 Axiom silver medalist and 2023 NIEA finalist

As Quoted in…

NFIB, National Federation of Independent Business logo Sales and Marketing Management magazine logo Peak Sales Recruiting logo

Guest Contributor for…

Bob Burg, Speaker and Author logo Susan Solovic, The Small Business Expert logo

As seen on…

Doing Business with a Servant’s Heart with Steve Ramona

Small Business Weekly video: Streetwise to Saleswise, Become ObjectionProof and Beat the Sales Blues

Small Business Weekly with Terry Petrovick

Exceptionally Irresistible podcast logo

The Exceptionally Irresistible Show with Yermi Kurkus

Morgan James Radio with David Hancock and Jody Maberry

Morgan James Radio with David Hancock and Jody Maberry

New Jersey Business and Industry Association logo

New Jersey Business and Industry Association

Mastery Unleashed logo

Mastery Unleashed with Christie Ruffino

Bricks and Risk Podcast: studio microphone and headphones

Bricks and Risk Podcast with Tim Garrity and Sean Mooney

The Business of Story show 449: How to use Fusion Points to overcome sales objections with your stories

The Business of Story Podcast with Park Howell

The Brokerpreneur Podcast episode 1

The Brokerpreneur Podcast with Matt Vigh and Dr. Ben Spears

LinkedIn Live video interview with Phil Gerbyshak, Bob Burg, and Jeff C. West

LinkedIn Live with Phil Gerbyshak

Networking Rx by AmSpirit Business Connections

The Networking Rx Podcast with Frank Agin

The Profit Your Knowledge Podcast hosted by James Allen

The Profit Your Knowledge Podcast with James Allen

Go-Giver Influencers Facebook Live with Bob Burg and special guest Jeff C. West

Go-Giver Influencers Making a Significant Impact

The Recognized Authority show

The Recognized Authority Podcast with Alastair McDermott

Automation Nation with host Rob Howze and guest Jeff West

Automation Nation with Rob Howze

Tisha Talks live show

Tisha Talks Live with Tisha Pelletier

Mastery Unleashed episode: Fusion Points, Engage the Science of Persistence with Jeff C. West

Mastery Unleashed with Christie Ruffino

Lisa Wilber and Jeff West smiling during a Facebook Live

With Lisa Wilber on Badass Direct Sales Mastery (BDSM) with Jennie Bellinger

Video interview with Harjeet Rathour, Lisa Wilber, and Jeff West

With Lisa Wilber on Chai Time with Realtor® Jeet

The Author Your Brand Show: 7 Rules for Success in Direct Sales with Lisa Wilber and Jeff West

With Lisa Wilber on the Author Your Brand Show with Doug Crowe

Go-Giver Conversations With Legends video call participants

The Go-Giver Community: Conversations With Legends

What's the Point? Podcast with host Bill Ellis

What’s the Point? With Bill Ellis

Ask Valor Masterminds logo

Ask Valor Masterminds Podcast

SJB Consultancy Lunchtime Learning

Lunchtime Learning with Stephen J Brown Consultancy

The Go-Giver Podcast with Bob Burg, episode 114, Sales and Emotions with guest Jeff C. West

The Go-Giver Podcast with Bob Burg

The Alignment Show logo

With Lisa Wilber on The Alignment Show with Donnell King

Add Value 2 Entrepreneurs video interview with Robert and Noelle Peterson, Lisa Wilber, and Jeff West

With Lisa Wilber on Add Value 2 Entrepreneurs

Chai Time with Realtor Jeet video interview with Jeff C. West about The Unexpected Tour Guide

Chai Time with Realtor® Jeet

Writing a Business Fable Book podcast episode with Dan Janal and Jeff C. West

Write Your Book in a Flash Podcast with Dan Janal

Add Value 2 Entrepreneurs Podcast with Jeff West

Add Value 2 Entrepreneurs with Robert Pederson

Lisa Wilber and Jeff West on a video call interview

Monday Morning Madness with Lisa Wilber

Aflac logo

Aflac

The Business Growth Advantage podcast with Joey C. Vitale

The Business Growth Advantage with Joey C. Vitale

The Author Your Brand Show: Principles for sales leadership my younger self needed, with Jeff West

Author Your Brand Show with Doug Crowe

Link Staffing logo

LINK Staffing

The George Madiou Show logo

The George Madiou Show with Lisa M. Wilber

The Buyer's Mind podcast with Jeff Shore

The Buyer’s Mind with Jeff Shore

Author to Authority Podcast episode with Jeff West

Author to Authority Podcast with Kim Thompson-Pinder