Jeff C. West is the author of The Unexpected Tour Guide, and the coauthor of Said the Lady with the Blue Hair, (with Lisa M. Wilber) and Streetwise to Saleswise, (with Bob Burg). These three parables have been the recipient of five awards, including the Axiom Business Book Awards, The American Indie Excellence and The American Bookfest Awards. Those accolades delighted Jeff–and shocked his college English professors.

Before turning to writing, Jeff built a sales and leadership career spanning more than thirty years across a range of sectors, from musical instruments to employee benefit programs, leading teams to over $150 million in recurring revenue sales. He lives in Texas, where he once played professionally in a Dixieland band–because, as Jeff contends, everyone loves the tuba player. 

Jeff C. West is the author of The Unexpected Tour Guide, and the coauthor of Said the Lady with the Blue Hair, (with Lisa M. Wilber) and Streetwise to Saleswise, (with Bob Burg). These three parables have been the recipient of five awards, including the Axiom Business Book Awards, The American Indie Excellence and The American Bookfest Awards. Those accolades delighted Jeff–and shocked his college English professors.

Before turning to writing, Jeff built a sales and leadership career spanning more than thirty years across a range of sectors, from musical instruments to employee benefit programs, leading teams to over $150 million in recurring revenue sales. He lives in Texas, where he once played professionally in a Dixieland band–because, as Jeff contends, everyone loves the tuba player.