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Your Value Proposition Creates Fusion Points™

Your Value Proposition Creates Fusion Points™

by Jeff West | Mar 7, 2022 | Sales Coaching, Sales Leadership, Sales tips

Your Value Proposition Creates Fusion Points™ With Your Customer   The goal of your sales process should be to create Fusion Points™ with your prospects that convert them to customers. Following that, your goal is to continually build that fusion...
Your Value Proposition Creates Fusion Points™

The Science of Persisting

by Jeff West | Feb 21, 2022 | Sales Coaching, Sales Leadership, Sales tips

The Science of Persisting   Being successful in sales, sales leadership, and business ownership requires something more from each of us. It requires a work ethic that rises above that of the crowd. It requires a mentality that will keep you moving toward your...
Your Value Proposition Creates Fusion Points™

Why Fusion Points Are A Must

by Jeff West | Feb 14, 2022 | Sales Coaching, Sales Leadership, Sales tips

Why Fusion Points© are a must. In our last post, we discussed the science of persistence and the definition of Fusion Points©. If you missed it—click here to read The solution to self-motivation is found in creating your personal Fusion Points©. Creating your personal...
Kick It Up!

Kick It Up!

by Jeff West | Feb 7, 2022 | Life Work Balance, Sales Coaching, Sales Leadership, Sales tips

Kick It Up! Now that you are getting an understanding of how Fusion Points™ work, as chef Emeril Lagasse would say, “Let’s kick it up a notch!” There is an additional way to unlock some amazing power that will turn your Fusion Points™ into long-lasting...
Proud to be in Good Company

Proud to be in Good Company

by Jeff West | Aug 30, 2016 | Sales Coaching, Sales Leadership, Sales tips

Was recently quoted by Peak Sales Recruiting in an article on how to get promoted into sales management.  Very proud to be in the company of some of my favorite thought leaders.  Check out this article! How to Get Promoted to Sales Manager: 20 Tips from the...
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Blog Posts

Stop Making Presentations

by Jeff West | Mar 29, 2022 | Sales Coaching, Sales Leadership, Sales tips

Stop Making Presentations I believe the term “sales presentation” to be a bit of a misnomer. But...

Questions Change Perception

by Jeff West | Mar 21, 2022 | Sales Coaching, Sales Leadership, Sales tips

Many people in sales, even those that readily accept the idea that asking questions is an...

It is THEIR Value Proposition—Not Yours

by Jeff West | Mar 14, 2022 | Sales Coaching, Sales Leadership, Sales tips

"Fusion Points™ are those unifying moments when logic and positive emotion merge and...

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