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What is Your Impression?

by Jeff West | Oct 24, 2014 | Sales Coaching, Sales Leadership, Sales tips

For decades, I have enjoyed starting conversations with strangers. I had a mentor, Bill, who helped me to develop this craft.  He was great at it.  He could walk into any situation, start a conversation with someone and usually made them laugh.  Everyone loved him. ...

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Blog Posts

Stop Making Presentations

by Jeff West | Mar 29, 2022 | Sales Coaching, Sales Leadership, Sales tips

Stop Making Presentations I believe the term “sales presentation” to be a bit of a misnomer. But...

Questions Change Perception

by Jeff West | Mar 21, 2022 | Sales Coaching, Sales Leadership, Sales tips

Many people in sales, even those that readily accept the idea that asking questions is an...

It is THEIR Value Proposition—Not Yours

by Jeff West | Mar 14, 2022 | Sales Coaching, Sales Leadership, Sales tips

"Fusion Points™ are those unifying moments when logic and positive emotion merge and...

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