I am truly an old goat!
As a matter of fact, my mother-in-law bought my wife a book about goats for Christmas. I asked her, “Did you get her that because she lives with an old goat?” She replied by putting on the sweetest smile, followed by a chuckle – and then completely avoiding the question.
Yes. That is me. Old goat.
One of the ways that my “old goatdom” showed up was in my embracing (or lack thereof) of the use of email in prospecting. I grew up with face-to-face cold calls, telemarketing dials and introduction by way of referral. For years I said, “Email is not my thing.”
Well times changed, and eventually so did I.
Read a great post on Jill Konrath’s blog. She quotes Daniel McLellan – and it is well worth the read.
Enjoy!
http://www.jillkonrath.com/sales-blog/bid/130495/How-to-Ask-for-an-Appointment-in-an-Email-Cold-Call
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