


Are you the leader of a commission sales team?
Is your future directly tied to the retention and success of the people on your team?
Is turnover in new salespeople putting your career at risk?
There is a solution.
“I help company leaders consistently achieve their sales increases, by equipping them to use the science of how people make decisions. Your sales team becomes amazingly loyal, your prospects decide to become clients, and those clients decide to become walking ambassadors for you and your brand.”
~ Jeff C. West
Watch This Short Video to Learn More
Would you like to…

Have a sales model where your prospects are naturally drawn to the next step in your process – making a successful conclusion easier?
Have a team culture predictably reduces your sales team turnover and fosters greater success at all levels – making sales increases a foregone conclusion?


Have a customer base that consistently and comfortably moves from new client to walking ambassador – making your referral based business soar?
Did you know…
You can have all of the above, and more, when you implement
Fusion Points®: Engage the Science of Persistence
Would you like to…

Have a sales model where your prospects are naturally drawn to the next step in your process – making a successful conclusion easier?

Have a team culture predictably reduces your sales team turnover and fosters greater success at all levels – making sales increases a foregone conclusion?

Have a customer base that consistently and comfortably moves from new client to walking ambassador – making your referral based business soar?
Did you know…
You can have all of the above, and more, when you implement
Fusion Points®: Engage the Science of Persistence
“There is a science… an actual neurological process that occurs in the brain with each and every decision we humans make.”
~ Jeff C. West
There are no exceptions.
When we apply that science in our sales and customer service models, our team retention plans, and even in our personal pursuits… we can influence how some very important decisions are made.
We can influence how a prospect decides to listen to our offer. We can influence how a potential buyer decides to become our customer and eventual walking ambassador. We can influence how we, as salespeople and entrepreneurs, decide to be tenacious and persist in our chosen profession.
And, as company leaders, we can influence how our team members decide to stay with us–instead of defecting to our competitors, or leaving sales completely.

Click to see how Fusion Points® and Jeff West can help your organization
Equip your leaders to influence how your salespeople decide to become great at their jobs and build awesome loyalty to your organization!
Insure that every step in your sales and customer service model works with the science of how your prospects and customers will make the decision to move forward with you, rather than the decision to move away.
Motivate your entire organization, and their spouses, with a story of overcoming obstacles in a sales career and how to find that connection between their success with your organization and their strongest Fusion Points®.
Equip your leaders to influence how your salespeople decide to become great at their jobs and build awesome loyalty to your organization!
Insure that every step in your sales and customer service model works with the science of how your prospects and customers will make the decision to move forward with you, rather than the decision to move away.
Motivate your entire organization, and their spouses, with a story of overcoming obstacles in a sales career and how to find that connection between their success with your organization and their strongest Fusion Points®.

Half-day or Full-day Workshops
(Virtual or in-person)
Topics
*The Science of the decision-making process
*Specific strategies to use that science in training new team members
*Specific strategies to use that science in retaining your team
*How to avoid the collision points that kill forward progress

Half-day or Full-day Workshops
(Virtual or in-person)
Topics
*The Science of the decision-making process
*Specific strategies to use that science in training new team members
*Specific strategies to use that science in retaining your team
*How to avoid the collision points that kill forward progress
Consultation and Coaching
(Virtual/Zoom Calls – One-on-One)
Weekly calls where we will take an indepth look at your sales processes, understanding your true value to your customers, and how you lead a sales team to success, profit, and create loyalty.
(Virtual Group Coaching)
Similar to the one-on-one coaching, except in a group zoom call setting. Share as much or as little as you would like. You’ll get input from me, as well as others in the group.


Consultation and Coaching
(Virtual/Zoom Calls – One-on-One)
Weekly calls where we will take an indepth look at your sales processes, understanding your true value to your customers, and how you lead a sales team to success, profit, and create loyalty.
(Virtual Group Coaching)
Similar to the one-on-one coaching, except in a group zoom call setting. Share as much or as little as you would like. You’ll get input from me, as well as others in the group.

Bring Jeff in to Speak at Your Next Meeting
Your group will laugh. They’ll cry. But most importantly, they will leave inspired to persistently pursue their success with your organization. Jeff’s story travels the course from living in a dilapidated mobile home to a successful multi-million dollar sales career, and is the perfect message for annual award banquets and conventions. Fusion Points® is best taught to smaller groups in a workshop setting. However, Jeff’s keynote connects how our personal Fusion Points® are the key to our success, and can be paired with a workshop at your event.


Bring Jeff in to Speak at Your Next Meeting
Your group will laugh. They’ll cry. But most importantly, they will leave inspired to persistently pursue their success with your organization. Jeff’s story travels the course from living in a dilapidated mobile home to a successful multi-million dollar sales career, and is the perfect message for annual award banquets and conventions. Fusion Points® is best taught to smaller groups in a workshop setting. However, Jeff’s keynote connects how our personal Fusion Points® are the key to our success, and can be paired with a workshop at your event.

Endorsements From Clients and Attendees:
“We had Jeff speak at our annual sales kickoff meeting in Scottsdale, AZ and he did a fabulous job! I heard from so many of our sales reps that this was the BEST speaker we’ve ever brought in. Great message, 5-Star performance!!”
~ Scott Webb, Scottsdale, AZ.
“Many speakers can speak for ten-minutes and make it seem like an hour. Jeff West can speak for an hour and make it seem like ten-minutes.”
~ Eric Leger, Albuquerque, NM.
“Jeff’s message was motivational and really connected with the heart of our team. His delivery was top notch. And from the feedback I have received my team not only enjoyed it, they took something away from the presentation.”
~ John D. Tyler, Greenville, SC
“Jeff’s message and delivery gets to the core of what truly motivates people to succeed. He helps them understand their “Why”. ~
~ Al Weston, Greenville, NC
“You ROCKED! It was the highlight of our meeting!”
~ Cathy Lee, Raleigh, NC.
Endorsements From Clients and Attendees:
“We had Jeff speak at our annual sales kickoff meeting in Scottsdale, AZ and he did a fabulous job! I heard from so many of our sales reps that this was the BEST speaker we’ve ever brought in. Great message, 5-Star performance!!”
~ Scott Webb, Scottsdale, AZ.
“Many speakers can speak for ten-minutes and make it seem like an hour. Jeff West can speak for an hour and make it seem like ten-minutes.”
~ Eric Leger, Albuquerque, NM.
“Jeff’s message was motivational and really connected with the heart of our team. His delivery was top notch. And from the feedback I have received my team not only enjoyed it, they took something away from the presentation.”
~ John D. Tyler, Greenville, SC
“Jeff’s message and delivery gets to the core of what truly motivates people to succeed. He helps them understand their “Why”. ~
~ Al Weston, Greenville, NC
“You ROCKED! It was the highlight of our meeting!”
~ Cathy Lee, Raleigh, NC.
LATEST RELEASES
Said the Lady with the Blue Hair – Co-authored with Lisa M. Wilber
Amazon #1 Bestseller – Network Marketing
Amazon #3 Bestseller – Women in Business
Winner of The 2023 Axiom Business Book Awards – Silver Medal
What’s in it for you?
Salespeople, entrepreneurs, and business builders, regardless of industry, will get tremendous value from this book.
You’ll learn 7 principles that have directly contributed to the success of over 5,000 independent salespeople and over 100 MILLION DOLLARS in sales from one of the world’s largest sales teams.
Kai Frazier is a mother raising her ten year-old daughter, Michaela… alone. Happily married for over ten years, never dreaming she would have to build a new life for the two of them – she now faces difficult and unwanted decisions.
On a beach in Hawaii, she encounters Belle, the lady with the blue hair – a most unusual woman. A friendship develops between the two and Kai’s new mentor guides her as she embarks on her journey into the future.
The characters are lovable, realistic and entertaining. The fiction is at times poignant… at times humorous… and always engaging. And the message contained in Said the Lady with the Blue Hair will help anyone become more successful in their business, career and life.
Said the Lady with the Blue Hair – Co-authored with Lisa M. Wilber
Amazon #1 Bestseller – Network Marketing
Amazon #3 Bestseller – Women in Business
Winner of The 2023 Axiom Business Book Awards – Silver Medal
What’s in it for you?
Salespeople, entrepreneurs, and business builders, regardless of industry, will get tremendous value from this book.
You’ll learn 7 principles that have directly contributed to the success of over 5,000 independent salespeople and over 100 MILLION DOLLARS in sales from one of the world’s largest sales teams.
Kai Frazier is a mother raising her ten year-old daughter, Michaela… alone. Happily married for over ten years, never dreaming she would have to build a new life for the two of them – she now faces difficult and unwanted decisions.
On a beach in Hawaii, she encounters Belle, the lady with the blue hair – a most unusual woman. A friendship develops between the two and Kai’s new mentor guides her as she embarks on her journey into the future.
The characters are lovable, realistic and entertaining. The fiction is at times poignant… at times humorous… and always engaging. And the message contained in Said the Lady with the Blue Hair will help anyone become more successful in their business, career and life.
The Unexpected Tour Guide
Winner of The 2015 Axiom Business Book Awards – Bronze Medal
Now available in audiobook format
What’s in it for you?
You’ll learn 6 key lessons, you can apply in your chosen field, that turned an average sales career into a multi-million dollar business.
As a young man embarks on a career, his journey is interrupted and guided by a mysterious homeless man whose perception and insights border on the surreal.
Take an unexpected tour with Jim Farris as he expands his mind, his career, and his beliefs with the most unlikely of mentors.
The Unexpected Tour Guide is more than a story. It will take you on a personal journey of significance, awareness and faith.
The Unexpected Tour Guide
Winner of The 2015 Axiom Business Book Awards – Bronze Medal
Now available in audiobook format
What’s in it for you?
You’ll learn 6 key lessons, you can apply in your chosen field, that turned an average sales career into a multi-million dollar business.
As a young man embarks on a career, his journey is interrupted and guided by a mysterious homeless man whose perception and insights border on the surreal.
Take an unexpected tour with Jim Farris as he expands his mind, his career, and his beliefs with the most unlikely of mentors.
The Unexpected Tour Guide is more than a story. It will take you on a personal journey of significance, awareness and faith.
As Quoted in…



Guest Contributor For…
As seen on…
What people are saying about Jeff
“One of the greatest lessons I’ve learned from Jeff is to always deliver more than what has been promised. A person may forget what you say, but they will never forget how you treated them. Jeff has helped me find abilities within myself that I never knew existed and he was instrumental in developing those abilities to a level I would have never achieved alone.”
“The foundational principles both exhibited in Jeff’s personal life and taught through his professional life are more than keys to sales success, they are life principles as well. It is a double blessing as an inspirational/motivational speaker and teacher to be able to pass these concepts and teachings on to others, helping them become more successful in business and in life. Jeff is one of the most influential people I have ever had the privilege to know.”
“I live by the saying in the sales and personal development world of, “It is not what you hear, but what you keep hearing!” After listening to your video and the actual delivery process I gave it a heartfelt try on a prospect that had been extremely difficult to get a hold of after our initial phone encounter where they then did not qualify for our product/service offering. After I gave the KEY HOLDER a value proposition and extended an invite to have an analysis done in regards to our updated product servicing offering, she almost immediately responded with the information I needed. Then upon us completing our call, the main decision maker from the practice and I had a brief discussion and instead of us setting a formal one on one appointment, he was so intrigued that we ended up doing a webinar meeting from his home last night. Long story made short, I checked my email, and low and behold all of the initial documents they needed to complete was already sent in.. This particular client has a yearly annual gross revenue potential of $1.8 million dollars. I think I will be implementing your sales tips to my entire company ASAP.”