There is a science, an actual neurological process that occurs in the brain with each and every decision we make. When we work with that science, instead of in opposition to it, we can influence how some very important decisions are made. We can influence how a prospect we’ve never met will decide to accept the first meeting. We can influence how that same prospect makes the decision to become our customer, and eventual personal walking ambassador. And we can influence how an individual chooses to become a part of our team, and persist until they succeed. You can accomplish that by incorporating FusionPoints™ in every part of your business model.

~ Jeff C. West

Topics for Great Discussions

Any of Jeff’s books and how the story origin came to be.

Jeff’s latest book, coauthored with Bob Burg, Streetwise to Saleswise

Jeff’s book, coauthored with Lisa M. Wilber, Said the Lady with the Blue Hair

The science of how people make decisions

How to use FusionPoints™ to reduce turnover in any organization

How to make a prospect actually look forward to your first visit

How to understand the true meaning of your value proposition

The 4 stages of learning any new skill

Lessons that create successful careers and businesses can also create successful relationships with family and friends

Rookie mistakes made by salespeople and entrepreneurs and how to avoid them

Other sales and sales leadership strategies that produce successful teams

How entrepreneurs can transition from salesperson to business owner

Suggested Interview Questions and Bios

(These are for your convenience only.  Please feel welcome to ask Jeff anything, and introduce in the manner you want.)