I love motivation.

I read self-improvement books and blogs.  I listen to recordings of people who teach things that will make my life better.  And I try very hard to apply the things I learn in my daily life.

But one thing has always puzzled me.  Why isn’t motivation permanent?

I will admit to you that there have been times in my life when I found myself thinking…

“I’ve put in the time, effort and study to become a better me.  I know the right things to do.  So why am I struggling so much to keep myself focused and to take the actions I need to take on a daily basis?”

I am sure that I am the only one out there who has ever thought those particular thoughts.  So this blog post may not be anything you need today. 🙂

After years of practical application – followed by years of study on the topic – I believe I know the secret to motivation.

Drum roll, please…..

Motivation is temporary.

“That’s it?”, you may be thinking.  “That’s all you’ve got!”

Not quite, my friends.  That’s not the whole story – it is just the beginning!

As a sales mentor for decades, I have told countless people that they should be a student of their industry.  They should read things that will make them better at what they do – and that will make them a better person.  I’ve told them to stop listening to their radio, and start listening to recordings of people that build their self-image, people skills and lift their spirits.

A salesman whom I worked with, named Chuck, once told me, “I’ve tried that motivation stuff before.  I doesn’t last on me.  It wears off.”

And do you know what?  Chuck was right!

All external motivation wears off.  Books, recordings, and seminars can be motivational – but their effect is only temporary.  Performance reviews, goal sessions and “behind the doors butt chewings” may also be  motivational – but they too only have a temporary impact.

Don’t get me wrong.  You still need every single one of those things… well, okay – maybe not the “behind the doors butt chewings”.

Don’t confuse temporary with unnecessary.  The cleanliness you achieve when you take a shower is only temporary too – but you still need to do so.  Your car will run when you put gas in the tank – but only temporarily.

I don’t think Chuck would have said, “I’ve tried that showering stuff before.  It doesn’t last on me.  It wears off.”

There is a way to make motivation more than a temporary burst of energy.  We will talk about that more next week.[lightbox link=”https://jeffcwest.com/wp-content/uploads/2014/09/inspire-people.jpg” thumb=”https://jeffcwest.com/wp-content/uploads/2014/09/inspire-people.jpg” width=”300″ align=”right” title=”inspire people” frame=”true” icon=”image” caption=””]

QUESTION:  What motivates you?